Sonny finds a creative way to get Julian to take a bath by dressing up as Scuba Steve, Julian's favorite action man. Sonny incentivizes Julian by suggesting he can be part of the Scuba Squad if he takes care of his responsibilities. Sonny demonstrates heuristic problem solving by using his prior knowledge of Julian to solve the problem.
Andy wants to give the team at Dunder Mifflin an incentive to work a little bit harder. He challenges the team to reach 5,000 points, and if they do, he will tattoo whatever they would like on his rear end.
When employees are putting in just enough effort to prevent themselves from getting fired, it is a good indication they are in need of a little motivation. Companies need to understand what motivates their employees - examples include monetary rewards and social mobility - then adapt to implement the correct incentives.